Think liquid metal or a blue morpho butterfly. In developing this putty, we came upon a word for blue: "hoovaloo," meaning an intelligent blue. Iridescent Blue Gootonnuim is full of intelligent blues as well as a spectrum of other colors. It's quite beautiful to look at & satisfying to smush & stretch.

• Add a lot more putty - 3 x more putty.
• Make it more iridescent
• Improve the packaging

• And have it come in a point-of-sale

This elemental putty is a non-Newtonian matter that acts like a FLUID and a SOLID. It can also stretch, bounce, shatter, and other cool stuff.

SOON, I WILL BE PUTTY IN YOUR HANDS

50 grams of glorious putty in a 7.5x4 hangable package
and a 12-piece point-of-sale